Dropshipping in India

Starting an online store has been one of the most success-proven ways to remain productive, and at the same time, earn from home. That’s why Shopify is partnering with GlowRoad to enable dropshipping in India and equipping merchants to become more successful.

What is Dropshipping ?

The business model does not require one to keep products in stock. Instead, here, the store sells the product and passes on the sales order to the supplier. It is the supplier then who is responsible for shipping this order to the customer, and the overall order fulfillment experience.

Simply put, you get to start an online store and earn from home, all without having to risk stocking up on inventory of products. Or for that matter, even worrying about the logistics and order fulfillment.

So far, Shopify merchants running on the dropshipping model in India relied on suppliers from other countries. While reselling products from these suppliers was easier than before, the new normal has slowed things down in terms of the availability of products as well as the efficiency of order fulfillment from the supplier’s end. As a result, this has resulted in Shopify stores in India having lesser stock available on their stores, leading to a dip in sales for their dropshipping business.

With GlowRoad, Shopify wants to address this issue and make online retail businesses less dependent on external factors, by giving them access to Indian suppliers.

What is GlowRoad?

GlowRoad is a reseller platform and app in India that is providing millions of individuals including housewives and graduate students an opportunity to earn from home by starting their own online business. All they need to do is sign up on the platform as a reseller, choose the products you want to sell or think you can sell and submit your interest to the supplier.

Once the supplier reviews and accepts your request, the next step is for you to start promoting those products in your network over chat apps like WhatsApp or social media platforms like Facebook.

If someone places an order via the shared link, GlowRoad takes care of delivering the product and collecting the money and submitting the profits in your bank account. Simply put, the reseller gets to earn from home based on the number of sales they make for products sourced from suppliers, via their own channels.

To further enhance this business model, Shopify is stepping in to enable the resellers to start an online store and grow their drop shipping business using a robust eCommerce platform where the products they sell will become more discoverable, leading to more sales.